The Museums as Progress Report
The Progress Report is a newsletter for museum professionals that’s serious about audience progress but playful about the process.
Letters on Opportunity-Based Strategy
Letters on Opportunity Research
Observations and Provocations
Events, Courses, Workshops
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- Alexa Magladry 1
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The Perils of Project-Based Research: Why Continuous Listening Matters
Notes on the art of indirect questioning and the power of systems over goals.
Amplifying Challenges for Strategic Advantage
Embracing potential threats as certainties can galvanize efforts and drive innovation, turning weaknesses into strengths.
Five Years Later: Why Are Administrators Still Not Thinking About the Online Sales Experience?
Research continues to show that difficult online ticket purchasing processes deter museum visitors, yet many institutions still fail to prioritize user experience improvements.
Is “practical” just another word for “easy”?
Museums can view the effort required for progress-space research as an opportunity to tackle significant challenges and rebuild community trust.
What if research were your most effective community outreach tool?
By inviting individuals to share their goals one-on-one, museums can demonstrate genuine respect and interest, helping to rebuild trust with communities.
Why take turns when you can take power?
Lessons from a poltergeist on the art of turn-taking.
People’s goals don’t change. Museums do.
Do people’s goals change quickly? Or is it that the solutions available to them to address those goals change?
Community Goals takes the stand
The Court of Ideas will now hear the case against Community Needs.
Museums As Progress v. RELEVANCE, NEEDS, & ENGAGEMENT LLC
A leaked transcript from recent proceedings in the Court of Ideas.
Relevance points to goals
Just as a fool, on seeing a finger pointing to the moon, looks at the finger and not the moon, so a museum that pursues relevance does not see the goals of the communities it hopes to support.
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