Courses, Workshops, and Live Practice

Professional Development

Courses & Workshops

Listening Deeply in Museums

Gain a deeper understanding of the goals of the people your museum supports using Indi Young’s method. Access 11 hours of video lessons and materials and attend live practice sessions with other museum professionals.

Indi Young

Data Synthesis Part 1: Concepts & Summaries

Indi Young shows you how to identify the most valuable elements from listening sessions so that you can cultivate cognitive empathy with the people your museum wishes to support.

Indi Young

Data Synthesis Part 2: Cultivating Patterns

Learn how to use the data from listening sessions to identify gaps in support for your museum’s visitors and members. Following Indi Young’s method helps make more inclusive and intentional decisions.

Indi Young

Visitor Heatmapping

Erin Milbeck Wilcox helps you begin building a body of knowledge about key spaces in your museum, which will allow you to measure the impact of your decisions on visitor behavior.

Wardley Mapping in Museums

Instructor Ben Mosior teaches how to create and use Wardley Maps as a strategic planning framework that helps museums understand their environment, make better decisions, and uncover opportunities.

Segmentation Showdown

A workshop for museum professionals interested in creating more relevant and respectful definitions of the people they support.

Live Practice

Live Practice

Academy participants are invited to participate in live practice sessions in the MaP Community. We’re a small community, so practice sessions can be tailored to participants’ objectives and progress. Example scenarios:

  • John is enrolled in Listening Deeply and RSVPs for a practice session. The session facilitator checks how far along John is in the course and tailors the upcoming practice session to support the lessons he’s learned so far.

  • Jane has completed the Wardley Mapping in Museums course and RSVPs for a practice session. The practice session facilitator ensures that a “station” is set up for Jane to help her practice Wardley Mapping.

We typically host several practice sessions each season.

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Looking for professional development opportunities for your staff?

Museum Membership gives you and your colleagues free and discounted access to all MaP Academy courses, workshops, and events.