The Museums as Progress Report
The Progress Report is a newsletter for museum professionals that’s serious about audience progress but playful about the process.
Letters on Opportunity-Based Strategy
Letters on Opportunity Research
Observations and Provocations
Events, Courses, Workshops
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- Alexa Magladry 1
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Community Goals takes the stand
The Court of Ideas will now hear the case against Community Needs.
Museums As Progress v. RELEVANCE, NEEDS, & ENGAGEMENT LLC
A leaked transcript from recent proceedings in the Court of Ideas.
Your museum is pleased to announce the newest member of its leadership team
Cordy Ceps, PhD will be your new Vice President of Community Engagement and Outreach.
Aubrey Bergauer on Comeback Planning for Cultural Organizations
Aubrey Bergauer, CEO of Changing the Narrative, talks with MaP founder Kyle Bowen about her five-part flywheel model for cultural organizations as they reopen this spring.
“I am incomplete without an understanding of your needs and choice set.”
To truly understand and engage audiences, museums must look beyond just measuring results and impact.
The future won’t wait for museums.
Museums must shift focus from evaluating solutions to understanding audience goals and enabling progress.
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